FAQ

Frequently Asked Questions

Everything you need to know before we start working together.

We work primarily with B2B technology and service companies, including SaaS providers, cybersecurity companies, IT businesses, technology vendors, distributors, and professional service firms.

Our approach is particularly suited to companies with complex offerings and longer buying cycles.

Craxis may be the right fit if you need clearer positioning, stronger market visibility, more consistent execution, or a marketing approach that better supports sales and growth.

We work best with companies looking for a strategic marketing partner, not simply a supplier of isolated deliverables.

Yes. Craxis is based in the UAE and Tunisia and works with companies across the GCC and international markets.

We adapt the strategy, messaging, channels, and campaigns to the audiences and markets you want to reach.

Yes. We can operate as your external marketing team or support specific areas where additional strategy, expertise, or delivery capacity is needed.

We define responsibilities and review processes from the beginning to keep everyone aligned.

No. Your engagement can focus on one specific need or combine several services into an integrated marketing program.

We first identify what is limiting progress and recommend a scope that addresses it.

Projects are suitable for branding, positioning, websites, audits, strategy, and campaign development. Retainers are designed for ongoing activities such as content, social media, SEO, performance marketing, and continuous optimization.

Yes. We review the existing strategy, content, campaigns, website, brand assets, and available performance data.

We then determine what can be retained, what needs improvement, and what should change. Switching partners does not always mean starting again.

We begin by understanding your business, offering, audience, market, sales priorities, and current marketing performance.

This gives us the context needed to recommend the right priorities instead of relying on assumptions or a standard package.

Your input is most important during discovery and planning, when we need to understand the business and validate the direction.

Once the plan is agreed, we manage delivery through scheduled reviews and approvals without creating unnecessary work for your team.

At the beginning of the engagement, we agree on the main contacts, communication channels, timelines, and approval process.

Deliverables are shared through a centralized workflow with clear review points, helping projects move forward efficiently.

This depends on the scope and our current delivery schedule.

Once the proposal is approved and the required onboarding information is received, we confirm a start date and begin with discovery and planning.

Pricing depends on the scope, required services, number of channels, and level of ongoing support.

Following an initial discussion, we provide a clear proposal outlining the deliverables, timelines, responsibilities, and costs.

Still have questions?
Let’s talk.

Not sure where you start?  No problem!

You do not need to arrive with a complete marketing brief. Tell us what you are trying to improve, and we’ll help you identify the right starting point.

How we can help

We’re here to answer your questions, understand your needs, and help you choose the right next step.